The mobile app user loyalty model
- Hillá Meller - Mobile Engagement Hacker | Posted in Tips and Best Practices, User Retention and Loyalty
- Jan 12, 2017
- 0 Comments
Reading Time: 1 min.Last week we asked you where you wanted your app to be in 2018, and hopefully our 20 questions helped you articulate some of your goals for your app this year. Now it’s time to roll up those sleeves and start mapping out some of the things you can do in your app this year that will make it better for your users, and in turn serve your business better.
This week we present the Mobile App User Loyalty Model; whether you are just getting started with in-app personalization, or you are already running in-app campaigns, this model will help you identify ways to strengthen your relationship with your app users, and increase users’ attachment to your app.
Stay tuned next week when we share tips for planning your annual in-app campaign calendar.